Ah, management consulting & the sports metaphor, it’s finally my turn:
Each manager is faced with a major challenge when motivating employees: he/she has their own lens on the world which prescribes what motivates them. What satisfies one person isn’t he same as what satisfies another, and the manager has to usually learn the hard way what other people find ‘satisfying’ about their work. Great managers learn to stop using their own lens early, and discover the lenses of others.
To provide an idea of the scope of the challenge, here is an incomplete(!) list of things that people can find satisfying about their work (for those I’ve missed, I encourage comments!):
- Personal financial gains
- A measurable increase in status (title, rank, parking spot, corner office)
- A feeling of security
- Beating the competition, or your peers
- Producing quality work
- Success at impacting the behaviour of others
- Helping other people learn
- Analyzing a pile of data to find relationships
- Producing new ideas
- Taking charge
- Being the centre of attention
- Making order out of chaos
- Keeping everything organized
- Identifying the potential pitfalls of a new activity
- Holding an audience captivated
- Taking something that is broken and fixing it
- Finding something good, and making it great
- Understanding how your work fits into the ‘big picture’
- Solving challenging problems
- Avoiding challenging problems
- <If bored, and get the point there are ‘a lot’, skip ahead>
- Turning discussion into action
- Singling out those that deserve credit
- Being the calm in the storm
- Producing a large quantity of work
- Finding the most efficient path
- Foretelling the future
- Avoiding the mistakes of the past
- Resolving conflict
- Avoiding conflict
- Making people feel included
- Enforcing the rules
- Finding the ‘short-cut’
- Making the rules
- Reaching out to someone in trouble
- Being trusted with great responsibility
- Nurturing tradition
- Turning a stranger into a friend
- Building a deeper relationship with another
- Working independently
- Working in a team
- A perfect performance
- Making a connection with others
- Providing a significant contribution to the business
- Performing work that fits with your core values/beliefs
- Being perceived as a ‘jack-of-all-trades’
- Reaching new levels of competence in your field
- Always being given the opportunity to learn
- Getting to work with friends
- Making a contribution to society
- Finding out what makes someone tick
- Collecting things or information that will be useful in the future
- Being the most knowledgeable person in the room
- Being the least knowledgeable person in the room
- Lively debate of ideas
- Lots of time alone to think
- Discovering something new
- Energizing people/creating enthusiasm
- Protecting others
And to make this even more complex, every person finds more than one of these satisfying to different degrees, and none of these are ‘wrong’. Does this sound like insurmountable complexity for you? This might be a reason why experts in the field say “only one of every ten managers unleashes human potential intuitively”.
So what to do for those of us who don’t do this intuitively?
I suggest asking a lot of questions and writing the responses down. When you see an employee actively engaged in an activity, ask them what gets them excited about it, what do they find particularly satisfying? For those that are disengaged, ask them what activities in their past they found really rewarding, and why?
Being a great manager requires a deep understanding of the human assets you are responsible for. Much like the coach of a team, you need to know what people are good at, but also how they are motivated to higher performance.
A great example came to my attention by Sandra Bullock’s Oscar-worthy performance in the movie ‘The Blind Side‘. This movie is a rags-to-riches plot based on the true story of Michael Oher, a black street kid who gets adopted by a rich white family in high school, and ends up making it all the way to the NFL (1st round pick). Michael had all the physical attributes of a star ‘offensive tackle’ –protector of the quarterback–, but was missing the motivation. His coach described the 6’5″+ 300+ lb as a ‘teddy bear’ and said ‘well, at least we will look impressive getting off the bus’, referring to his massive size compared to the other players in his high school. Unfortunately, like many managers without ‘instincts’, the coach hadn’t keyed in on what really motivated Micheal.
Leigh Anne Tuohy, the mother of the adoptive family (Bullock’s character), had figured this out: Michael was extremely motivated by protecting others (‘protective instincts’ per the movie). Once Leigh Anne framed Michael’s protective instincts towards their family in the context of the football game, suggesting key positions represented family members, Micheal was able to unleash his talents on the many unfortunate defensive players that made attempts to sack the quarterback. While Hollywood can often be criticized for oversimplifying real events, you can’t debate that for someone motivated by ‘protecting others’, Michael should derive great job satisfaction from a high level of performance as an offensive tackle!
Do you have offensive tackles playing wide receiver?




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