Engineering [en-juh-neer-ing] –noun  1.the art or science of making practical application of the knowledge of pure sciences, as physics or chemistry, as in the construction of engines, bridges, buildings, mines, ships, and chemical plants.

Human Dynamics Engineering (or HDE) uses the rapidly evolving discoveries in organizational behaviour, organizational development, positive psychology, brain science, applied behavioural economics, and employee and customer engagement to build more effective, positive and profitable work environments.